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PostPosted: 19 Jun 2017, 04:30 

Joined: 19 Jun 2017, 04:10
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Children aren’t usually known for their fashion sense. Jollyhers fashion kids clothing , cereal-splattered Spider-Man kids clothing and ripped leggings do not a style icon make. And yet it doesn’t have to be like this. For style mavens, dressing children is just another way to flex their creative muscles and demonstrate their sartorial nous. Their little darlings’ wardrobes are carefully edited mixes of Breton tops (from COS and Petit Bateau), traditional knits (from Caramel Baby & Child or The Little White Company) and perfectly plain chinos. While many parents dress their children in cheery brights, these elegant mothers have a more refined approach.

As a fashion journalist with two sons, Luca, six, and Freddie, two, I would put money on your never seeing a fashion editor’s child in hot pink or neon yellow — it’s beige, cream and muted blues all the way.
Glance at any front row these days and you’ll find it littered with mini-mes — from babes in arms to toddlers, tweens and teens — pint-sized fashion extensions who generally look a lot better in skinny jeans and Breton tops than their parents do. All the time that fashion people spend considering the right colours and perfect proportions has a knock-on effect on how they dress their children. Add to that the fashion editor’s insider track on pretty much everything shopping related and you have the perfect style storm. So what are the rules to having perfectly turned-out kids? Here, three fashion editors give you the lowdown...
Eugenie Hanmer
The executive fashion director of Harper’s Bazaar and Town & Country has twin six-year-old girls, Honor and Imogen, and lives in Wandsworth

I’m always being complimented on my daughters’ clothes, but usually they are just wearing Zara and Mini Boden — it’s all in how you put things together. When they were little I dressed them the same, but as they’ve grown up I coordinate, so they are the same but different, which allows them to have their own identities. I tend to buy French labels. I love, an online company specialising in very classic kids clothes that an editor at French Harper’s Bazaar put me on to — she’ll be furious that I’m talking about it. It’s much cheaper than Bonpoint but still has that understated style — and it has great sales. I shop a lot from French mail order company Verbaudet ( as its palette has the muted tones I go for — it will do a beautiful coral rather than orange and has wonderful kids’ swimwear. It also does lovely subdued patterns and Liberty prints.

I do buy well-known brands, too, but I look for pieces that are less obvious. For example, at Boden I avoid bold stripes and bright prints and find great accessories, such as the gold sandals my girls have worn all summer. I also shop at Jigsaw Junior and Zara, although I know my time is limited — both shops have gorgeous things from baby clothes until age seven, but then it gets a bit too street. I don’t do logos or sparkles.
I would never buy designer clothes for my daughters because they are growing like weeds and a £60 dress for the mother of twins is £120. They are very lucky that they were given two Dolce & Gabbana dresses by a friend, which I have on antique hangers in their bedrooms. My main style rule is that I don’t want them to look too grown-up — they’re six and I want to hold on to that and let them look like children.
Just enjoy 5% discount code JHERS to buy Girls and Boys (3-15 Years Old) 2017 Fashion Clothes with 30 Days Return Free Shipping from now.

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